Every day, Media Relations professionals work to protect and enhance the reputation of the organization they represent, its brands and its executives profile's, creating effective communications plans and media responses to support their organization. Media Monitors provides all of the critical services required by media relations professionals, assisting you throughout your range of activities from communications strategy through implementation to reporting. We have comprehensive coverage across all traditional and new forms of media in Tanzania, ensuring you are always on top of the media content you need to know about.
 
Effective media relations support
Speed and responsiveness are ever more critical in media relations and our SMS alerts, the dedicated team News Desk executives combine to make sure you have immediate access to breaking issues wherever you are.


Our quantitative and qualitative analysis solutions provide the key tools for measuring your effectiveness with the media, and give you the tools to plan properly with the best possible information at your fingertips.

It’s our mission to help you provide effective media relations in support of your organization’s goals.


How it Works
The Push Observer solution uses advanced audio fingerprint stamp techniques to monitor both audio and visual content for matches. The operator imports content clips into the system and selects them from the archive. The solution then analyzes the audio track of the clip and creates a fingerprint stamp specific to this clip.
The fingerprinting algorithm accommodates normal distortions or differences in volume and can identify whether some or all content has been broadcast.
The solution stores all the stamps from the clips the user is interested in monitoring.
After selecting which clips to scan for, the solution will then automatically inspect all the monitored content for the select clips and can measure when the content appears.

Key features:

• Audio or Visual Content Identification
• Audio fingerprinting of audio & A/V assets
• Live and archived content detection
• Fingerprinting of imported or archived clips
• Matched Clip export
• SMS & email alerting
• Summary Reporting
• Web interface for remote management
• Content Matching, Schedule Recording, and Tribune Media Services EPG modules Recording, and Tribune Media Services EPG modules

Getting Started:
To ensure your success with Push Observer, we will work with you to communicate the value of the media monitoring system to your sales team and clients. We will equip your sales team with ongoing training and sales support as needed.
Give us a call today for more details
Mobile: +255 682 895164