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Tanzania Advertising Movers & Shakers (Digital) November 24 – December 04

See last weeks charts

This chart indicates which ads and brands had the biggest jump in detections compared to the previous week based on the Top 100 ads in our system.

There are three adverts in 10th position in this weeks Movers & Shakers Top 10 chart. Two adverts from John Hopkins University and one advert from Kilimanjaro Lager (TBL) have all moved up the chart by 3 places each. 9 place sees another triple entry with two adverts from Vodacom Tanzania Ltd and one advert from Guinness (TBL) moving up the chart by 4 places each. In 8th place is our third triple entry with adverts from Vodacom Tanzania Ltd, John Hopkins University and Pilsner (Serengeti Breweries Ltd) all moving up the chart by 10 places each. In at number 7 in this weeks Movers & Shakers Top 10 chart is the Ulevi Ni Noma (Cha Wote) advert from the John Hopkins University which has moved up the chart by 11 places. In 6th place there is a double entry with adverts from Vitafoam Mattress and CBA both moving up the chart by 13 places each. 5th place is another double entry with adverts from John Hopkins University and Zantel both moving up the chart by a total of 14 places. In at number 4 is the Castle Lite (Best Friends) advert from Castle Lite (TBL), which has moved up the chart by 16 places. In 3rd position is Airtel Tanzania Ltd with the Nishamia (Fid Q) advert, which has moved up the chart by 21 places. Taking 2nd place is the Arvs advert from The Ministry of Health, and taking 1st place in this weeks Movers & Shakers Top 10 chart is the Ideos 3G Smartphone English 2 advert from Tigo. Well done to Tigo! Congratulations this week also goes to the John Hopkins University who are dominating the chart with 5 adverts in this weeks Top 10 Movers & Shakers chart.


Last Week This
Week
Jumped Rank Ad Brand Added Last week
91 61 30 1 Ideos 3G Smartphone English 2 Tigo  
86 57 29 2 Arvs Ministry Of Health  
36 15 21 3 Nishamia (Fid Q) Airtel Tanzania Ltd  
65 49 16 4 Castle Lite (best friends) Castle Lite (TBL)  
40 26 14 5 Epiq Nation Musical Zantel  
79 65 14 5 Mabuti Ya Mvua John Hopkins University  
72 59 13 6 Kisura Vitafoam Mattress  
83 70 13 6 Mkopo Wa Bima CBA  
71 60 11 7 Ulevi Ni Noma (Mafisi) John Hopkins University  
31 21 10 8 Vodafone 858 Smartphone Vodacom Tanzania Ltd  
58 48 10 8 Ulevi Ni Noma (Cha Wote) John Hopkins University  
93 83 10 8 Kama Kawaida Pilsner (Serengeti Breweries LTD)  
23 19 4 9 Megapromo Vodacom Tanzania Ltd  
28 24 4 9 M-Pesa Man (Video) Vodacom Tanzania Ltd  
90 86 4 9 Smooth Malt Guinness (TBL)  
34 31 3 10 Kilele Miaka 50 Kilimanjaro Lager (TBL)  
48 45 3 10 Ulevi Noma Masai John Hopkins University  
54 51 3 10 Ulevi Noma Dereva John Hopkins University  


The Push Observer Movers & Shakers chart compiled by digital monitoring of Tanzania's biggest TV and Radio stations for 7 days prior to publishing. Each advert is given a digital "fingerprint" and every time that advert is played our monitoring platform recognizes the "fingerprint" and marks a detection across the various channels that we monitor. The chart represents the most detected adverts played on both TV and radio in Tanzania for the week indicated.

Stations Monitored

RADIO:
CloudsFM, KissFM, ChoiceFM, East Africa Radio, MagicFM, TBC1, TimesFM, UhuruFM, Radio Free Africa, RadioOne, Wapo, Passion, Tbc Local, Capital Radio, Tumaini Radio, WapoFM

TV:
TBC, Channel 10, ITV, StarTV, C2C, MlimaniTV, CloudsTV, ATN, East Africa TV, Capital TV, TBC2
DTV, Abood Television, StarTimes, DSTV

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Omari Salisbury
Omari.Salisbury@PushObserver.co.tz
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